Author(s) Name:  Viktor Mayer-Schönberger, Kenneth Cukier
The book, “Big Data: A Revolution That Will Transform How We Live, Work, and Think,” attempts to answer this question with a solid overview of the promises, advancements, issues and implications of the big data revolution.
The book is divided into 10 chapters. Chapter 5 discusses the move in industry and government to collect data on everything (including health-related topics); chapter 6 discusses the value of such data. Chapters 7–9 discuss the implications and risks of this practice and ways to control the “datafication” of human life. Chapter 10 summarizes future possibilities. In this review, we focus on chapters 2–4, which explore the 3 shifts which the authors claim big data will bring to the scientific table and which we believe will be of most interest (and most concern) to readers of the Journal.
The chapter entitled “More” (chapter 2) explains how big data is defined by collecting as much data as possible, and at times “all” of it. The authors argue that new technologies will allow data scientists to passively collect, store, and analyze much more data in real time.
ISBN:  9781848547919
Publisher:  John Murray
Year of Publication:  2013
Book Link:  Home Page Url