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Big Data in Practice: How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results

Author(s) Name:  Bernard Marr
About the Book:

This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more.

ISBN:   9781119231387
Publisher:   John Wiley & Sons
Year of Publication:  2016
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