Research Area: Mobile Cloud Computing
In the preceding decade world has witnessed the emergence of a new phenomenon: a predominately mobile based computing paradigm aiming to meet the needs of the broader society termed Social Computing. This new computing paradigm has introduced a myriad of applications. Three main characteristics observed within this phenomenon were these applications gained a rapid growth, built remarkably large user communities and disrupted the traditional societal and business practices. The recent advancements in Information and Communication Technologies (ICTs) have facilitated the emergence of this new computing paradigm. Enabling technologies of this computing paradigm can be considered as broadband connectivity mobile or WiFi, front end devices with sensors such as smart phones. The other enablers are, back end cloud computing and growth of the Web from 1.0 which was for one-way communication that wasn’t providing interactive content to 2.0 which support effective two-way rich multimedia communication.
Behavioural aspect of the Theory further explained how aggregation of user actions evolved trust in system/users causing more transactions over time, enabled system offer personalised content to individual users, harnessed 3rd party information that unlocked additional income streams, all of which disrupted traditional societal/business practices. Thus this overall Model and other generic Models will help researchers, practitioners, business community, application designers, and the global community comprehensively comprehend what Social Computing is solving the research problem and reducing the quite high application design failure rate of 80% by large.
Name of the Researcher: Fernando, Marie D.
Name of the Supervisor(s): Athula Ginige
Year of Completion: 2019
University: Western Sydney University
Thesis Link: Home Page Url
